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61,005 resultsShowing papers similar to Health consciousness and the theory of planned behavior: the role of health consciousness with the on-campus use of reusable water bottle among Chulalongkorn freshmen
ClearTheory of planned behavior to analyze students’ intentions in consuming tap water
This study found that Indonesian students largely preferred tap water over bottled water, with the theory of planned behavior identifying perceived safety, environmental concern, and habit as key drivers of tap water consumption.
Determinants of single-use plastic bottled water consumption among university students: a cross-sectional study
A survey of university students found that convenience, habit, and accessibility were the primary drivers of single-use plastic bottled water consumption, with environmental knowledge having limited influence on behavior, suggesting that structural changes rather than awareness campaigns are needed to reduce plastic bottle use.
Predicting green product consumption using theory of planned behavior and reasoned action
Researchers applied the theory of planned behavior to investigate how environmental awareness and social influence predict consumer intentions to use reusable bags, finding that these factors significantly shape green purchasing behavior in a plastic waste reduction context.
Students’ Attitudes and Perceptions Towards Plastics and Microplastics Pollution: Implications for Vietnam
This Vietnamese study applied the Theory of Planned Behavior to survey students' attitudes and intentions regarding plastic and microplastic pollution. Attitude was the strongest predictor of pro-environmental behavioral intention (β=0.411), suggesting that awareness and attitude change through education are more effective levers than appeals to subjective norms.
Analyzing the Sociodemographic and Psychological Factors Influencing the Intention to Consume Single-Use Plastics Among University Students: A Cross-Sectional Quantitative Study
Researchers examined sociodemographic and psychological factors influencing single-use plastic consumption intentions among 125 Indonesian university students, finding that age, education level, and economic status all significantly predicted behavior, while personal beliefs were the dominant psychological predictor — integrating Theory of Planned Behaviour and Value-Belief-Norm frameworks.
Microplastics in personal care products: Exploring public intention of usage by extending the theory of planned behaviour
Researchers applied an extended theory of planned behavior to understand public attitudes toward using personal care products containing microplastic beads. The study found that environmental awareness, health concerns, and social norms significantly influenced consumers' intentions to reduce their use of products containing microplastics.
Determinants of Finnish consumers’ purchase intention for eco-friendly jute bags as an alternative to plastic
Researchers examined the determinants of Finnish consumers' purchase intention for eco-friendly jute bags as an alternative to single-use plastics, applying the Theory of Planned Behavior and finding that environmental concern, perceived consumer effectiveness, and subjective norms significantly influence purchasing decisions.
Recycling Intentions Among Karachi's University Students: An Extended Theory of Planned Behavior Approach Considering Convenience and Consumer Innovativeness
Despite its title referencing packaging and recycling, this paper studies consumer recycling behavior among university students in Karachi, Pakistan — not microplastic pollution. It applies the Theory of Planned Behavior and Diffusion of Innovation theory to understand what drives recycling intentions, and is not directly relevant to microplastics or human health.
Do attitude towards behavior, subjective norms, and perceived control behavior matter on environmentally friendly plastic purchasing intention?
This study investigated whether attitude toward behavior, subjective norms, and perceived behavioral control predict consumer intention to purchase environmentally friendly plastic products, using questionnaire data collected via social media platforms. The findings provide empirical support for the Theory of Planned Behavior as a framework for understanding sustainable plastic purchasing decisions.
The Impacts of Environmental Knowledge on Aqua Product Purchase: The Role of Environmental Concerns
Researchers examined how environmental knowledge and environmental concerns influence bottled water purchasing behavior among residents of Bandung, Indonesia, focusing on the Aqua brand as a proxy for plastic-packaged aqua products. Results indicate that stronger environmental awareness correlates with altered purchase decisions, highlighting the role of consumer education in reducing plastic consumption.
Mindful Choices: Unveiling the Driving Factors behind Consumers’ Intention to Reduce Single-Use Plastic Utensils
This study applied the Theory of Planned Behavior and Norm Activation Model to investigate what drives consumers to reduce single-use plastic utensil use when ordering takeaway food. Data from 436 respondents showed that attitudes, subjective norms, perceived behavioral control, and moral norm all significantly influenced behavioral intentions.
Extending the theory of planned behaviour to investigate the issue of microplastics in the marine environment
Researchers extended the theory of planned behaviour to investigate public attitudes toward marine microplastic pollution, finding that environmental awareness and perceived behavioral control significantly predicted consumers' intentions to reduce microplastic-generating product use.
Knowledge and practice on green purchasing of personal care products among undergraduate students in Universiti Putra Malaysia
This survey studied how much university students in Malaysia know about environmentally friendly personal care products and whether knowledge influences purchasing behavior. Results revealed gaps between knowledge and practice, suggesting that education alone is insufficient to drive greener consumer choices.
Analysis of Waste Separation Drivers in Urban Centers Using the Theory of Planned Behavior and the Norm Activation Model
Not relevant to microplastics — this study uses behavioral theory to identify what motivates residents of Balikpapan, Indonesia to separate household waste, finding that accessible facilities and past behavior are the strongest drivers, with no direct connection to microplastic research.
Assessment of Risk Perception on Microplastics Pollution in Drinking Water Sources
Researchers surveyed higher education students to assess their risk perception of microplastic pollution in drinking water sources and measured relationships between perception, concern, and behavioral intention to reduce plastic use. The study aimed to identify knowledge gaps and inform awareness campaigns targeting informed plastic reduction behavior among young adults.
Gaps between Attitudes and Behavior in the Use of Disposable Plastic Tableware (DPT) and Factors Influencing Sustainable DPT Consumption: A Study of Hong Kong Undergraduates
Researchers surveyed attitudes and actual behaviors toward disposable plastic tableware use in Hong Kong, finding significant gaps between stated environmental concerns and purchasing behavior that were amplified by the COVID-19 takeaway food surge, and analyzing barriers to behavioral change.
The Role of Awareness of Consequences in Predicting the Local Tourists’ Plastic Waste Reduction Behavioral Intention: The Extension of Planned Behavior Theory
Researchers surveyed local tourists in Jeddah, Saudi Arabia to understand what drives intentions to reduce plastic waste on beaches. The study found that awareness of environmental consequences, social norms, and perceived behavioral control all positively influenced intentions to reduce plastic waste. Interestingly, personal attitude alone was not a significant predictor, suggesting that community influence and awareness campaigns may be more effective than individual mindset shifts.
Factors affecting zero-waste behaviors: Focusing on the health effects of microplastics
Researchers surveyed 196 university students to assess how knowledge of microplastic health effects, COVID-19-era disposable use, and attitudes influenced zero-waste behaviors, finding that family type and usage of disposables were significant predictive factors. The study provides a behavioral foundation for developing health-communication programs that link microplastic awareness to waste reduction actions.
Impact of Green Advertising and Packaging on Purchase Decisions via Green Perceived Value
This paper is not about microplastics; it studies how green advertising and eco-friendly packaging influence consumer purchasing decisions for bubble tea beverages in Indonesia, using marketing theory.
Behavioral insights into reusable bag adoption: Evaluating the effectiveness of the theory of planned behavior in Lahore
Researchers investigated the behavioral determinants of reusable bag adoption over single-use plastic bags, using behavioral insights frameworks to evaluate the effectiveness of policy interventions and identify factors that drive sustained reuse rather than one-time uptake.
Exploring the psychological antecedents of private and public sphere behaviours to reduce household plastic consumption
Researchers surveyed 648 people to understand what psychological factors drive different plastic-reduction behaviors — switching to plastic-free products, political activism, and supporting policy. Personal moral norms predicted all three types of action, while feeling personally capable was the strongest driver of purchase decisions, suggesting that reducing plastic use requires addressing both values and practical barriers.
Intention to use reusable shopping bags in an emerging economy: a Bayesian Mindsponge framework analysis
Researchers applied the Bayesian Mindsponge Framework to survey data from 536 Vietnamese consumers, finding that voluntary personal norms rather than obligation were the primary driver of intention to use reusable shopping bags over single-use plastic bags. The results suggest that pro-environmental behavior in emerging economies is more effectively cultivated through values-based approaches than compliance framing.
Why do consumers buy recycled shoes? An amalgamation of the theory of reasoned action and the theory of planned behaviour
Researchers found that consumers' intentions to buy recycled footwear are shaped by environmental knowledge, sustainable label awareness, and social norms, with actual purchase behavior further driven by sustainable labeling and word-of-mouth, offering guidance for circular economy marketing.
Predictive Power of Goal-striving Reasons for Self-reported and Actual Plastic Consumption
This psychology study examined whether people's reasons for reducing plastic use can predict their actual plastic consumption behavior. Understanding the psychological drivers of plastic reduction could inform more effective public communication campaigns about microplastic pollution.