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A Solution To Plastic Problems; A Stronger Campaign Or An Innovative Waste Management
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This paper compared the effectiveness of awareness campaigns versus innovative waste management in addressing plastic pollution, introducing a corporate zero-waste program (Masaro) as a model for reducing plastic waste at the production source.
Plastic pollution has become a huge environmental problem, prompting some cities and countries to heavily tax or ban the plastics products (e.g bags, straws). The purpose of this research is to provide knowledge into the effectiveness of campaigns using plastic and plastic waste, and provide an overview of a new innovative waste management. In this paper, researcher are intended to introduce Masaro (Manajemen Sampah Zero), a CSR program at PT Polytama, as it would be an innovative and efficient waste management instead a massive campaign.Keywords: Plastic problems, Campaign, Waste management
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Researchers surveyed Malaysians about their knowledge, attitudes, and practices regarding plastic pollution. The study found that while most people were aware of plastic pollution problems, there was a significant gap between awareness and actual behavior change. The findings suggest that education campaigns alone are insufficient and need to be paired with practical infrastructure and policy changes to reduce plastic use.
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Research digests by email
When a large batch of papers lands in the Atlas, we read through it and send a short write-up of what stood out.