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Understanding microplastics, and visual art as a method of communication: scientific poster versus painting
Summary
This study found that over 30% of people preferred a painting over a scientific poster as a way to understand information about microplastics and human health. Visual art may be an effective tool for raising public awareness about the risks of microplastic pollution.
This multidisciplinary dissertation investigates in detail, visual art as a method of communication, in particular about a scientific topic: microplastics and human health. Primary and secondary research conducted suggest that microplastics have potential to cause health problems in humans due to the leaching of toxic chemicals and that over 8% of an educated western sample had never heard of microplastics before. Over 30% of participants reported that a painting was a more effective form of communication about microplastics and human health than a scientific poster on the same topic, opening areas for further study into the value and process of communication through visual art.