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The Business of Sustainability in Fashion: Following the Threads
Summary
This book examines how the fashion industry can pursue sustainability, exploring the interconnected environmental, economic, and social challenges of making apparel production more responsible and reducing plastic fiber pollution.
Book focused on critical and creative thinking surrounding corporate and consumer sustainability while succinctly illustrating how interdependent the challenges of being sustainable are. As the world becomes more aware of the urgency of climate change, landfill overuse, and protecting precious resources, this book can be used as a primer for understanding the problems and exploring solutions. Those who are interested in “doing something” will benefit from reading this book, which takes a complex issue and breaks it down into understandable pieces. For educators this is especially important because it provides both the insights and the roadmap needed to guide students through the complexity of being sustainable. Using examples from fashion businesses, this book also covers the key theories underlying the concept of sustainability and their application in fashion sourcing, manufacturing, marketing, and retailing.
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