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Channelling passion for the ocean towards plastic pollution
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Researchers argue that addressing plastic ocean pollution requires applying psychological principles to connect people emotionally to both the visible symptoms and upstream sources of plastic waste, translating concern into motivated behavioral and policy change.
Plastic pollution is caused exclusively by humans. It poses growing global threats to both the ocean and society, and requires urgent action. Using psychological principles can motivate and implement change by connecting symptoms and sources.
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Research digests by email
When a large batch of papers lands in the Atlas, we read through it and send a short write-up of what stood out.